Video 8: A poster presentation
Video 8 Script
LILY: ...and this is the product we did choose. It’s called the Backpack Umbrella. As you can see, it’s an umbrella attached to a backpack. When it rains, the user presses a button attached to the strap, and the umbrella comes up and above the head. Simple idea, really, but we think it can really work.
AARON: So it’s battery powered?
LILY: Yes, it’s powered by a battery that is inside the backpack. Actually, you can also use the battery to charge your phone.
CHRIS: What happens if the battery runs out? Can you still use the umbrella?
HENRY: Ah, yes, good question. If the battery runs out, you can still use it as a normal umbrella, with your hand. Of course, you’d have to take the backpack off first.
LILY: Oh, and on top of the backpack – right here – there is a solar power cell. So when it’s sunny, you can charge your battery, and when it’s raining, the umbrella is ready for action.
AARON: So, if I want to use it in the sun to protect my skin...in that case, we can’t charge the battery, right?
LILY: That’s a good point, thank you! We’ll add it to our report and have R&D think about that some more!
List of videos
Video 1: Welcome to Widgets (p. 5)
Video 2: Water cooler chat - 3 examples (p. 8)
Video 3: Meet the founders (p. 9)
Video 4: Jessica's R&D project intro (p. 15)
Video 5: Elevator pitch example (p. 22)
Video 6: SWOT analysis (p. 28)
Video 7: Titus' product selection intro (p. 29)
Video 8: Poster presentation example (p. 35)
Video 9: Titus' market research intro (p. 42)
Video 10: Focus group (p. 45)
Video 11: Miki's marketing project intro (p. 58)
Video 12: Ad campaign presentation (p. 62)
Video 13: Final message from the founders (p. 73)
Video 14: Job interview (p. 80)