Video 14

Video 3: The job interview

Video 14: Job interview example (p. 80)

STEVE: Hi, come on in. Please, have a seat.

SAGE: Thank you.

STEVE: OK, Let’s get started. How about you tell me a little about yourself?

SAGE: Sure. Let’s see… I grew up in the U.K. and China, and I spent some time studying in Japan as well. I’ve been an intern at Widgets Hong Kong since April, since graduating university, and I love the company. It’s a really fun, exciting place to work, and I’ve made many friends here. So now I’m interested in applying for the junior manager position in public relations.

STEVE: Well, that’s nice to hear. Now… looking at your resume, I see that during your time at the Hong Kong office, you “created and developed a successful new commercial product.” Can you tell me a bit more about that?

SAGE: Yes. That was a product called the Guilt Jar. It’s very simple. It’s a cookie jar that says things to you every time you open it. For example, “You don’t need another cookie.” There’s also a counter that tells you how many cookies are left. It helps people to diet.

STEVE: Yes, I think I remember that product – very creative. What else have you done at Widgets?

SAGE: OK, well, I was project manager on the market research for the Kitty Floats. I also helped to create an advertising campaign for the xCover backpack. That campaign was a great success. Our video went viral on social media, which helped to sell thousands of backpacks.

STEVE: A viral video? That is impressive! So overall, what do you think you’ve done really well at Widgets?

SAGE: Well, as I said, the xCover sold really well. Apart from that, I’ve also learned a lot from my co-workers and my supervisors. I’ve definitely become more of a team player, and I think that’s helped me to succeed.

STEVE: I see. And do you think your previous job at Michiyo’s of London has helped you here at Widgets? That’s a fancy restaurant, right?

SAGE: Yes, that’s right. Let’s see… as the head server, I had to deal with staff problems, which really helped develop my leadership skills. That experience helped me a lot when I was a project manager here at Widgets.

STEVE: Right. So next, why do you think you’re suited to the public relations role?

SAGE: Well, I’m outgoing and confident, and I love meeting people, talking to them, and so on. I also have a talent for languages. As you can see on my CV, I’m fluent in English and Chinese, and I can also communicate well in Japanese. I’m also a good public speaker, and I think that’s very important for presenting the best image of Widgets to the public.

STEVE: OK… well, I think that’s what I needed to hear. Thank you so much for coming in. I’m sure you’ll be hearing from us soon.

SAGE: Thank you very much for your time.

STEVE: My pleasure. You have a good day.

SAGE: You too. Bye-bye.

List of videos

Stage 1

Video 1: Welcome to Widgets (p. 5)

Video 2: Water cooler chat - 3 examples (p. 8)

Video 3: Meet the founders (p. 9)

Stage 2

Video 4: Jessica's R&D project intro (p. 15)

Video 5: Elevator pitch example (p. 22)

Stage 3

Video 6: SWOT analysis (p. 28)

Video 7: Titus' product selection intro (p. 29)

Video 8: Poster presentation example (p. 35)

Stage 4

Video 9: Titus' market research intro (p. 42)

Video 10: Focus group (p. 45)

Stage 5

Video 11: Miki's marketing project intro (p. 58)

Video 12: Ad campaign presentation (p. 62)

Stage 6

Video 13: Final message from the founders (p. 73)

Video 14: Job interview (p. 80)